Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations
The Model of Intuitive Morality and Exemplars (MIME) suggests that news audiences, including investors, evaluate news based on their moral frames, and that these moral evaluations shape behavior. We extracted moral signals from 382,185 news articles across an 8-month period and examined their predic...
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MDPI AG
2025-06-01
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Series: | International Journal of Financial Studies |
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Online Access: | https://www.mdpi.com/2227-7072/13/2/107 |
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author | Paula T. Wang Musa Malik René Weber |
author_facet | Paula T. Wang Musa Malik René Weber |
author_sort | Paula T. Wang |
collection | DOAJ |
description | The Model of Intuitive Morality and Exemplars (MIME) suggests that news audiences, including investors, evaluate news based on their moral frames, and that these moral evaluations shape behavior. We extracted moral signals from 382,185 news articles across an 8-month period and examined their predictive effect on stock market movement. Results indicate that morality is a strong predictor during low economic periods and is driven by subversion and sanctity. Overall, our study suggests that moral framing and its foundations are important considerations for research on news effects, especially during periods of economic instability. The study provides an additional theoretical perspective on stock market fluctuations as well as practical implications for stakeholders with an interest in dampening collective panics and stabilizing investor sentiment. |
format | Article |
id | doaj-art-0d9f47f44fd04b05a42a594f4f2d7f91 |
institution | Matheson Library |
issn | 2227-7072 |
language | English |
publishDate | 2025-06-01 |
publisher | MDPI AG |
record_format | Article |
series | International Journal of Financial Studies |
spelling | doaj-art-0d9f47f44fd04b05a42a594f4f2d7f912025-06-25T13:56:45ZengMDPI AGInternational Journal of Financial Studies2227-70722025-06-0113210710.3390/ijfs13020107Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market FluctuationsPaula T. Wang0Musa Malik1René Weber2Media Neuroscience Lab, Department of Communication, University of California Santa Barbara, Santa Barbara, CA 93106, USAMedia Neuroscience Lab, Department of Communication, University of California Santa Barbara, Santa Barbara, CA 93106, USAMedia Neuroscience Lab, Department of Communication, University of California Santa Barbara, Santa Barbara, CA 93106, USAThe Model of Intuitive Morality and Exemplars (MIME) suggests that news audiences, including investors, evaluate news based on their moral frames, and that these moral evaluations shape behavior. We extracted moral signals from 382,185 news articles across an 8-month period and examined their predictive effect on stock market movement. Results indicate that morality is a strong predictor during low economic periods and is driven by subversion and sanctity. Overall, our study suggests that moral framing and its foundations are important considerations for research on news effects, especially during periods of economic instability. The study provides an additional theoretical perspective on stock market fluctuations as well as practical implications for stakeholders with an interest in dampening collective panics and stabilizing investor sentiment.https://www.mdpi.com/2227-7072/13/2/107moral framingstock marketmoral foundations theorycomputational methods |
spellingShingle | Paula T. Wang Musa Malik René Weber Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations International Journal of Financial Studies moral framing stock market moral foundations theory computational methods |
title | Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations |
title_full | Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations |
title_fullStr | Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations |
title_full_unstemmed | Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations |
title_short | Highlighting the Role of Morality in News Framing and Its Short-Term Effects on Stock Market Fluctuations |
title_sort | highlighting the role of morality in news framing and its short term effects on stock market fluctuations |
topic | moral framing stock market moral foundations theory computational methods |
url | https://www.mdpi.com/2227-7072/13/2/107 |
work_keys_str_mv | AT paulatwang highlightingtheroleofmoralityinnewsframinganditsshorttermeffectsonstockmarketfluctuations AT musamalik highlightingtheroleofmoralityinnewsframinganditsshorttermeffectsonstockmarketfluctuations AT reneweber highlightingtheroleofmoralityinnewsframinganditsshorttermeffectsonstockmarketfluctuations |