Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach

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Bibliographic Details
Main Authors: Li, Yuanya, Cook, Gail, Wreford, Oliver
Format: Electronic Book Chapter
Language:English
Published: IntechOpen 2011
Subjects:
Online Access:https://www.intechopen.com/chapters/13161
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author Li, Yuanya
Cook, Gail
Wreford, Oliver
author_facet Li, Yuanya
Cook, Gail
Wreford, Oliver
author_sort Li, Yuanya
collection InTech Open eBooks
description None
doi_str_mv 10.5772/13369
first_indexed 2025-08-04T22:32:02Z
format Electronic
Book Chapter
fullrecord <oai_dc:dc xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><identifier>InTech-13161</identifier><datestamp>2011-01-21</datestamp> <dc:title>Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach</dc:title> <dc:creator>Yuanya Li</dc:creator> <dc:creator>Gail Cook</dc:creator> <dc:creator>Oliver Wreford</dc:creator> <dc:subject>Physical Sciences, Engineering and Technology</dc:subject> <dc:description>None</dc:description> <dc:publisher>IntechOpen</dc:publisher> <dc:date>2011-01-21</dc:date> <dc:type>Chapter, Part Of Book</dc:type> <dc:identifier>https://www.intechopen.com/chapters/13161</dc:identifier> <dc:identifier>doi:10.5772/13369</dc:identifier> <dc:language>en</dc:language> <dc:relation>ISBN:978-953-307-154-1</dc:relation> <dc:rights>https://creativecommons.org/licenses/by-nc-sa/3.0/</dc:rights> <dc:source>https://www.intechopen.com/books/1358 ; Knowledge-Oriented Applications in Data Mining</dc:source> </oai_dc:dc>
id InTech-13161
institution Matheson Library
isbn 978-953-307-154-1
language English
last_indexed 2025-08-04T22:32:02Z
publishDate 2011
publisher IntechOpen
record_format intech
spelling InTech-131612011-01-21 Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach Yuanya Li Gail Cook Oliver Wreford Physical Sciences, Engineering and Technology None IntechOpen 2011-01-21 Chapter, Part Of Book https://www.intechopen.com/chapters/13161 doi:10.5772/13369 en ISBN:978-953-307-154-1 https://creativecommons.org/licenses/by-nc-sa/3.0/ https://www.intechopen.com/books/1358 ; Knowledge-Oriented Applications in Data Mining
spellingShingle Physical Sciences, Engineering and Technology
Li, Yuanya
Cook, Gail
Wreford, Oliver
Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title_full Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title_fullStr Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title_full_unstemmed Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title_short Online Insurance Consumer Targeting and Lifetime Value Evaluating - A Mathematics and Data Mining Approach
title_sort online insurance consumer targeting and lifetime value evaluating a mathematics and data mining approach
topic Physical Sciences, Engineering and Technology
url https://www.intechopen.com/chapters/13161
work_keys_str_mv AT liyuanya onlineinsuranceconsumertargetingandlifetimevalueevaluatingamathematicsanddataminingapproach
AT cookgail onlineinsuranceconsumertargetingandlifetimevalueevaluatingamathematicsanddataminingapproach
AT wrefordoliver onlineinsuranceconsumertargetingandlifetimevalueevaluatingamathematicsanddataminingapproach