APA (7th ed.) Citation

Ross, R. D. (1977). The management of public relations: Analysis and planning external relations. Wiley.

Chicago Style (17th ed.) Citation

Ross, R. D. The Management of Public Relations: Analysis and Planning External Relations. New York: Wiley, 1977.

MLA (9th ed.) Citation

Ross, R. D. The Management of Public Relations: Analysis and Planning External Relations. Wiley, 1977.