Czinkota, M. R., & Ronikainen, I. A. (1998). International marketing (5th ed.). Dryden Press.
Chicago Style (17th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronikainen. International Marketing. 5th ed. Forth Worth, Texas: Dryden Press, 1998.
MLA (9th ed.) CitationCzinkota, Michael R., and Ilkka A. Ronikainen. International Marketing. 5th ed. Dryden Press, 1998.
Warning: These citations may not always be 100% accurate.