Marketing channels /

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Bibliographic Details
Main Author:	Berman, Barry
Format:	Book
Language:	English
Published:	New York : Wiley, c1996.
Subjects:	Marketing channels. Marketing > Management.
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Description
Item Description:	Accompanied by " Computer exercises " prepared by Chip Galloway, Wiley College Software, 1996.
Physical Description:	xvi, 663 p.
ISBN:	0471577480

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