Marketing research : methodological foundations /
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Main Author: | Iacobucci, Dawn |
---|---|
Other Authors: | Churchill, Gilbert A. |
Format: | Book |
Language: | English |
Published: |
Australia :
South-Western Cengage Learning,
2010.
|
Edition: | 10th ed. |
Subjects: | |
Online Access: | http://www.cengage.com |
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