Principles of marketing /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, NJ :
Prentice Hall,
1996.
|
| Edition: | 7th ed. |
| Subjects: | |
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| 100 | 1 | 0 | |a Kotler, Philip. |9 600 |
| 245 | 1 | 0 | |a Principles of marketing / |c Philip Kotler, Gary Armstrong. |
| 250 | |a 7th ed. | ||
| 260 | |a Englewood Cliffs, NJ : |b Prentice Hall, |c 1996. | ||
| 300 | |a xviii, 122 p. : |b col. ill. ; |c 28 cm. | ||
| 526 | |a Recommended text: BA231; BA484 (Business Studies). | ||
| 650 | 0 | |a Marketing. |9 601 | |
| 650 | |a Marketing |x Management. |9 579 | ||
| 700 | 1 | 0 | |a Armstrong, Gary. |9 602 |
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