Marketing : an introduction /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ :
Prentice Hall International,
1997
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| Edition: | 4th ed. |
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| Physical Description: | xxix, [various pagings] : ill. [some col.] ; 25cm. |
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| ISBN: | 0132631202 |