King, W. R. (1967). Quantitative analysis for marketing management. McGraw-Hill.
Chicago Style (17th ed.) CitationKing, William Richard. Quantitative Analysis for Marketing Management. New York: McGraw-Hill, 1967.
MLA (9th ed.) CitationKing, William Richard. Quantitative Analysis for Marketing Management. McGraw-Hill, 1967.
Warning: These citations may not always be 100% accurate.