Services marketing /

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Bibliographic Details
Main Author: Lovelock, Christopher H.
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice Hall, c1991.
Edition:2nd ed.
Series:The Prentice-Hall series in marketing
Subjects:
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100 1 0 |a Lovelock, Christopher H. 
245 1 0 |a Services marketing /  |c Christopher H. Lovelock. 
250 |a 2nd ed. 
260 0 |a Englewood Cliffs, N.J. :  |b Prentice Hall,  |c c1991. 
300 |a xvi, 526 p. :  |b ill. 
440 4 |a The Prentice-Hall series in marketing 
650 0 |a Professions  |x Marketing. 
650 0 |a Service industries  |x Marketing. 
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