Business research methods /

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Bibliographic Details
Main Author: Zikmund, William G.
Format: Book
Language:English
Published: Fort Worth : Dryden, c1994.
Edition:4th ed.
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Description
Physical Description:xi, 776 pages : illustration ; 23 cm.
Bibliography:Includes bibliographical references (p. 752-762) and index.
ISBN:0030975859