Marketing management : analysis, planning, implementation and control /
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Prentice-Hall,
1994.
|
| Edition: | 8th ed. |
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Item Description: | Prentice Hall International editions. |
|---|---|
| Physical Description: | xxix, 801 p. : ill. ; 25 cm. |
| Bibliography: | Includes indexes. |
| ISBN: | 0130980056 |