Advertising and the mind of the consumer : what works, what doesn't, and why /
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| Main Author: | Sutherland, Max |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
St. Leonards, NSW :
Allen & Unwin,
1993.
|
| Series: | The Allen & Unwin business and management series.
|
| Subjects: | |
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