Managing services : marketing, operations, and human resources /

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Bibliographic Details
Main Author: Lovelock, Christopher H.
Format: Book
Language:English
Published: Englewood Cliffs, NJ : Prentice Hall, 1992.
Edition:2nd ed.
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100 1 0 |a Lovelock, Christopher H.  |9 3386 
245 1 0 |a Managing services :  |b marketing, operations, and human resources /  |c Christopher H. lovelock. 
250 |a 2nd ed. 
260 0 |a Englewood Cliffs, NJ :  |b Prentice Hall,  |c 1992. 
300 |a xviii, 472 p. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
526 |a Recommended text: BA231, BA232, BA337 (Business Studies). 
650 0 |a Service industries  |x Management.  |9 3369 
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