Winning on the marketing front : the corporate manager's game plan /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Wiley,
c1986.
|
| Series: | Wiley series on business strategy
|
| Subjects: | |
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| 100 | 1 | 0 | |a Cohen, William A., |d 1937- |
| 245 | 1 | 0 | |a Winning on the marketing front : |b the corporate manager's game plan / |c William A. Cohen. |
| 260 | 0 | |a New York : |b Wiley, |c c1986. | |
| 300 | |a x, 381 p. : |b ill. | ||
| 440 | 0 | |a Wiley series on business strategy | |
| 650 | 0 | |a Business planning | |
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