Motivation research and marketing management /

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Bibliographic Details
Main Author:	Newman, Joseph W.
Format:	Book
Language:	English
Published:	Boston : Division of Research, Graduate School of Business Administration, Harvard Uni., 1957.
Subjects:	Motivation research (Marketing).
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100	1	0	\|a Newman, Joseph W.
245	1	0	\|a Motivation research and marketing management / \|c [by] Joseph W. Newman.
260	0		\|a Boston : \|b Division of Research, Graduate School of Business Administration, Harvard Uni., \|c 1957.
300			\|a xiv, 525 p.
650			\|a Motivation research (Marketing).
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999			\|c 36474 \|d 36474
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