Cases in marketing, including interviews with key executives

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Bibliographic Details
Other Authors:	Thompson, Howard Arthur, 1931-
Format:	Book
Language:	English
Published:	New York Harper & Row c1979
Subjects:	Marketing > Case studies
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245	0	0	\|a Cases in marketing, including interviews with key executives \|c [edited by] Howard A. Thompson
260	0	0	\|a New York \|b Harper & Row \|c c1979
300	0	0	\|a xv, 191 p. \|c 23 cm.
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650	0	0	\|a Marketing \|x Case studies
700	1	0	\|a Thompson, Howard Arthur, \|d 1931-
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