The management of promotion : consumer behavior and demand stimulation /
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| Main Author: | Brink, Edward Loren, 1918- |
|---|---|
| Other Authors: | Kelley, William Thomas, 1917- |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
[1963].
|
| Subjects: | |
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