The sales manager's book of marketing planning

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Bibliographic Details
Main Author:	Cravens, David W.
Format:	Book
Language:	English
Published:	Homewood, Ill Dow Jones-Irwin c1983
Subjects:	Marketing > Management
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100	1	0	\|a Cravens, David W.
245	1	4	\|a The sales manager's book of marketing planning \|c David W. Cravens
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300	0	0	\|a vii, 244 p. \|b ill. \|c 24 cm.
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650	0	0	\|a Marketing \|x Management
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