APA (7th ed.) Citation

Simmonds, K. (1987). Short marketing cases. Philip Allan.

Chicago Style (17th ed.) Citation

Simmonds, Kenneth. Short Marketing Cases. Oxford: Philip Allan, 1987.

MLA (9th ed.) Citation

Simmonds, Kenneth. Short Marketing Cases. Philip Allan, 1987.

Warning: These citations may not always be 100% accurate.