International marketing and purchasing of industrial goods : an interaction approach /

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Bibliographic Details
Corporate Author: IMP Project Group
Other Authors: Hakansson, Hakan
Format: Book
Language:English
Published: Chichester : Wiley, c1982.
Subjects:
Marketing > Europe.
Industrial procurement > Europe.
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MARC

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245 0 0 |a International marketing and purchasing of industrial goods :  |b an interaction approach /  |c by IMP Project Group ; editor, Hakan Hakansson. 
260 0 |a Chichester :  |b Wiley,  |c c1982. 
300 |a x, 406 p. :  |b ill. ;  |c 24 cm. 
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