APA (7th ed.) Citation

Foote, C. S. (1986). The fourth medium: How to use promotional literature to increase sales and profits. Dow Jones-Irwin.

Chicago Style (17th ed.) Citation

Foote, Cameron S. The Fourth Medium: How to Use Promotional Literature to Increase Sales and Profits. Homewood, Ill.: Dow Jones-Irwin, 1986.

MLA (9th ed.) Citation

Foote, Cameron S. The Fourth Medium: How to Use Promotional Literature to Increase Sales and Profits. Dow Jones-Irwin, 1986.