Marketing management /

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Bibliographic Details
Main Author: Shapiro, Benson P.
Other Authors: Dolan, Robert J., Quelch, John A.
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1985
Series:The Irwin series in marketing
Subjects:
Marketing > Management
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Description
Physical Description:v. 1 : ill.
ISBN:0256031533 (v. l)

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