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Marketing cases /

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Bibliographic Details
Other Authors:	Lamb, Charles W., Ferrell, O. C., Pride, William M.
Format:	Book
Language:	English
Published:	Boston : Houghton Mifflin Co., c1985.
Edition:	2nd ed.
Subjects:	Marketing > Case studies.
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Marketing cases / by Lamb, Charles W.

Published 1983

Book