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Marketing handbook /
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill. :
Dow Jones-Irwin,
c1985.
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| Subjects: | |
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| Item Description: | Contents : v.1. Marketing practices -- v.2. Marketing management. |
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| Physical Description: | 2 v. : ill. |
| ISBN: | 0870945238 |