Loading…

Marketing plans how to prepare them, how to use them

Saved in:
Bibliographic Details
Main Author: McDonald, Malcolm
Corporate Authors: Institute of Marketing, CAM Foundation
Format: Book
Language:English
Published: London Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann 1984
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 4500
001 00499056
003 PWmBRO
005 20240602100435.0
008 850731s1984 enka o0011 eng u
082 0 0 |a 658.8  |b 02  |z 19 
090 0 0 |b 658.802/M135m 
100 1 0 |a McDonald, Malcolm. 
245 1 0 |a Marketing plans  |b how to prepare them, how to use them  |c Malcolm H.B. McDonald 
260 0 0 |a London  |b Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann  |c 1984 
300 0 0 |a viii, 216 p.  |b ill.  |c 24cm 
595 0 0 |a 0434912301 
650 0 0 |a Marketing  |x Management 
710 2 0 |a Institute of Marketing 
710 2 0 |a CAM Foundation. 
942 |2 ddc 
910 2 0 |a Communication Advertising and Marketing Education Foundation  |x See  |a CAM Foundation 
952 |0 0  |1 0  |4 0  |6 658_802000000000000_M135M  |7 0  |9 35761  |a ML015  |b ML015  |c ML015  |d 2024-06-02  |l 0  |o 658.802 M135m  |p 035674  |r 2018-03-23 00:00:00  |w 2018-03-23 
994 |a 001035674 86014 0000  
995 0 0 |a NUNE 
999 |c 25616  |d 25616