APA (7th ed.) Citation

Hughes, A. M. (1994). Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program. Probus.

Chicago Style (17th ed.) Citation

Hughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. Chicago, Ill.: Probus, 1994.

MLA (9th ed.) Citation

Hughes, Arthur Middleton. Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-based Marketing Program. Probus, 1994.