APA (7th ed.) Citation

Bradburn, N. M., Sudman, S., & Blair, E. (1979). Improving interview method and questionnaire design. Jossey-Bass.

Chicago Style (17th ed.) Citation

Bradburn, Norman M., Seymour Sudman, and Edward Blair. Improving Interview Method and Questionnaire Design. San Francisco: Jossey-Bass, 1979.

MLA (9th ed.) Citation

Bradburn, Norman M., et al. Improving Interview Method and Questionnaire Design. Jossey-Bass, 1979.