Loading…

Marketing research, measurement and method : a text with cases ? /

Saved in:
Bibliographic Details
Main Author: Tull, Donald S.
Other Authors: Hawkins, Del I.
Format: Book
Language:English
Published: New York : Macmillan, c1984.
Edition:3rd ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 4500
001 00415723
005 20240602094643.0
008 840313s1984 nyua a o0011 eng l
020 0 0 |a 0024217808. 
100 1 0 |a Tull, Donald S. 
245 1 0 |a Marketing research, measurement and method :  |b a text with cases ? /  |c Donald S. Tull, Del I. Hawkins. 
250 0 0 |a 3rd ed. 
260 0 0 |a New York :  |b Macmillan,  |c c1984. 
300 0 0 |a xvii, 796 p. :  |b ill. 
650 0 0 |a Marketing research  |x Case studies. 
650 0 0 |a Marketing research. 
700 1 0 |a Hawkins, Del I. 
942 |2 ddc  |c BK 
952 |0 0  |1 0  |4 0  |6 658_830000000000000_T918  |7 0  |8 SR  |9 1636  |a ML015  |b ML015  |c ML015  |d 2024-06-02  |l 0  |o 658.83 T918  |p 033992  |r 2017-05-08 00:00:00  |w 2017-05-08  |y 2HRSR  |z 10-05-00 
999 |c 906  |d 906