APA (7th ed.) Citation

Kleppner, O., Russell, T., & Verrill, G. (1983). Otto Kleppner's Advertising procedure (8th ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Kleppner, Otto, Thomas Russell, and Glenn Verrill. Otto Kleppner's Advertising Procedure. 8th ed. Englewood Cliffs, NJ: Prentice Hall, 1983.

MLA (9th ed.) Citation

Kleppner, Otto, et al. Otto Kleppner's Advertising Procedure. 8th ed. Prentice Hall, 1983.