Greensted, C. S., Macfarlane, J. D., & Jardine, A. K. S. (1978). Essentials of statistics in marketing (2nd ed.). Heinemann [for] the Institute of Marketing and the CAM Foundation.
Chicago Style (17th ed.) CitationGreensted, C. S., John D. Macfarlane, and A. K. S. Jardine. Essentials of Statistics in Marketing. 2nd ed. London: Heinemann [for] the Institute of Marketing and the CAM Foundation, 1978.
MLA (9th ed.) CitationGreensted, C. S., et al. Essentials of Statistics in Marketing. 2nd ed. Heinemann [for] the Institute of Marketing and the CAM Foundation, 1978.
Warning: These citations may not always be 100% accurate.