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The marketing communications process
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
McGraw-Hill
c1976
|
| Subjects: | |
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| 100 | 1 | 0 | |a DeLozier, M. Wayne |
| 245 | 1 | 4 | |a The marketing communications process |c M. Wayne DeLozier |
| 260 | 0 | 0 | |a New York |b McGraw-Hill |c c1976 |
| 300 | 0 | 0 | |a xii, 324 p. |b ill. |c 24 cm |
| 595 | 0 | 0 | |a 0070163022 |
| 650 | 0 | 0 | |a Communication in marketing |
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