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Marketing research /
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
c1978.
|
| Edition: | 5th ed. |
| Subjects: | |
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| Item Description: | 4th ed. by D. J. Luck, H. G. Wales, and D. A. Taylor. |
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| Physical Description: | xvi, 522 p. : ill., maps. |
| ISBN: | 0135576377 |