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Applications of management science in marketing /
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Other Authors: | , |
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Format: | Book |
Language: | English |
Published: |
Englewood Cliffs, NJ :
Prentice-Hall,
1970.
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Series: | Prentice-Hall international series in management
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Subjects: | |
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008 | 980625s1970 njua b 00010 eng | ||
020 | |a 0130388513 | ||
245 | 0 | 0 | |a Applications of management science in marketing / |c Edited by David B. Montgomery and Glen L. Urban. |
260 | 0 | |a Englewood Cliffs, NJ : |b Prentice-Hall, |c 1970. | |
300 | |a xiii, 481 p. : |b ill. ; |c 23 cm. | ||
440 | 0 | |a Prentice-Hall international series in management | |
650 | 0 | |a Marketing |x Addresses, essays, lectures. | |
700 | 1 | 0 | |a Montgomery, David B. |
700 | 1 | 0 | |a Urban, Glen L. |
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