Plotting marketing strategy : a new orientation /

Míreanna comhchosúla

• Marketing planning and competitive strategy /
  de réir: Kelley, Eugene J.
  Foilsithe / Cruthaithe: (1972)
• The manager's guide to competitive marketing strategies /
  de réir: Paley, Norton
  Foilsithe / Cruthaithe: (1988)
• Promotional strategy : managing the marketing communications process /
  de réir: Engel, James F.
  Foilsithe / Cruthaithe: (1991)
• Marketing : concepts and strategy /
  de réir: Bell, Martin L.
  Foilsithe / Cruthaithe: (1967)
• Market driven strategy : processes for creating value /
  de réir: Day, George S.
  Foilsithe / Cruthaithe: (1990)