Explaining buyer behavior : central concepts and philosophy of science issues /
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Autor principal: | |
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Formato: | Libro |
Lenguaje: | inglés |
Publicado: |
New York :
Oxford University Press,
1992.
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100 | 1 | 0 | |a O'Shaughnessy, John. |
245 | 1 | 0 | |a Explaining buyer behavior : |b central concepts and philosophy of science issues / |c John O'Shaughnessy. |
260 | 0 | |a New York : |b Oxford University Press, |c 1992. | |
300 | |a 385 p. : |b ill. | ||
650 | 0 | |a Consumer behavior |x Methodology. | |
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