Malhotra, N. K. (1993). Marketing research: An applied orientation. Prentice Hall.
Chicago Style (17th ed.) CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. Englewood Cliffs, N.J.: Prentice Hall, 1993.
MLA (9th ed.) CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. Prentice Hall, 1993.
Warning: These citations may not always be 100% accurate.