Search Results - Yosep Rahman Hidayat

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    Exploring the impact of AI competencies, B2B marketing capabilities and disruptive innovation on marketing performance: The mediating role of growth hacking

    Exploring the impact of AI competencies, B2B marketing capabilities and disruptive innovation on marketing performance: The mediating role of growth hacking by Adi Utama, Ahmad Johan, Yosep Rahman Hidayat

    Published 2025-07-01
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