खोज परिणाम - O. I. Belyaeva
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BRAND POTENTIAL OF UNIVERSITY IN THE CONTEXT OF INTERNATIONALIZATION OF EDUCATION IN RUSSIA: ARCTIC VECTOR, OIL AND GAS DOMINANT
प्रकाशित 2017-04-01पूर्ण पाठ प्राप्त करेंThe article highlights the aspects of University branding, presents the activities of Ukhta State Technical University aimed at internationalization of education and promotion of USTU brand in the near and far abroad. Special attention is paid to the Arctic vector of University development and oil a...
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“Big Challenges” and Regional Technical University: Values and Actions
प्रकाशित 2020-03-01पूर्ण पाठ प्राप्त करेंThe system of “big challenges” formulated in the “Strategy of scientific and technological development of the Russian Federation” is projected by the authors on the model of regional technical university. This projection is mediated by the concretization of the system of big challenges with regard t...
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“Ukhta is the Birthplace of the First Russian Oil” as a Brand of University’s Information Policy
प्रकाशित 2018-04-01पूर्ण पाठ प्राप्त करेंThe article considers the use of the brand potential of the territory as a tool to improve the efficiency of University’s information policy. The paper emphasizes the role of strategic guidelines for positioning University, which form the semantic “framework” of its information policy. These guideli...
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Missiotropic Axiologic of the University
प्रकाशित 2021-09-01पूर्ण पाठ प्राप्त करेंThe authors view the of the university as a system of values that is logically connected with the nature of knowledge as the subject, goal, and highest value of the university’s main scientific and educational activities. The key criterion of knowledge is the evidential validity. The article reveals...
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