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    “Your house looks like that show…”: exploring consumers’ perceptions towards media-inspired home décor

    “Your house looks like that show…”: exploring consumers’ perceptions towards media-inspired home décor by Tausif Mulla, Tausif Mulla, Bincy Baburaj Kaluvilla, Farah Zahidi, Saher Al Sabbah, Ansarullah Tantry

    Published 2025-07-01

    IntroductionThe growing popularity of media-inspired home décor, where consumers draw aesthetic influence from movies and television shows, reflects a broader cultural shift in how individuals personalize their living spaces. While this trend has gained traction globally, limited research has explor...

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